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Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

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NRF’s podcast: Retail Gets Real

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Practicing cyber resiliency in the digital age
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Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
Ixo 1 43 - Peugeot 905 No.31 Le Mans 1992 Read more
Building communities in and out of the store
Norev Jet Car SB 1 43 - Fiat X1 9 bluee Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
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Preiser Kit to assemble 1 87 HO - Accessories for Firefighters Feuerwehr Loss Prevention
Corgi VA13004 British Motor Heritage MGB Model, Pageant bluee Chief protector: Inside the business of loss prevention
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Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
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Engaging consumers in a channel-less world
 
1 43 Riley Kestrel 1965 in Dark red VCC99049 Anthropologie model wearing bandana and colorful shirt
Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
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R.Riveter: Empowering military spouses
 
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
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VANGUARDS 1 43 RC1003 ROVER P4 100 P5 & P6 Ivory bluee and Cameron-NICE EXAMPLE How tech is evolving the customer experience at HSN, QVC and Zulily
1 43 Scale Model Land Range Rover Classic 3.5 V8 4 Door 1982 Whitebox Ltd Ed
G LGB 1 24 Scale Jaguar E Type Fixed Head Coupe Red Detailed Model Car 1962 Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
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NRF SmartBrief

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Protecting consumer privacy is a job for Congress, not the states
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Piecemeal legislative approach from states is full of flaws and unintended consequences.
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As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
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Addison Bay experiments with pop-ups to grow its customer base
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CEO Marguerite Adzick wanted to develop a one-stop space where activewear went beyond just the time spent at the gym.
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Minichamps 1 43 scale diecast - 430 131044 MGB 1968 Basilica bluee Where retailers are investing in 2019
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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Read the latest from STORES Magazine

Triang Spot on vintage rare Morris Mini Van- Post office telephones May 8, 2019
Mobile hotels now checking in
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Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
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EFE Alexander Fleetline - Bournemouth - Jumpers - A+ A+ May 1, 2019
Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
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April 29, 2019
Talbots modernizes planning processes
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Atlas Dinky Replica Scale Die-Cast Cars Range - 23D Auto Union Racing Car A woman interviews a man at the NRF Foundation Rise-Up event
 
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NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.