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Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

Mom with daughter playing in tent indoors
 

NRF’s podcast: Retail Gets Real

MODEL PET BY A.T.C. NO. 16 PRINCE SKYLINE SPORTS - MINT BOXED - RARE blueE
Practicing cyber resiliency in the digital age
Professional woman pointing at computer for colleague
Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
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Building communities in and out of the store
Vintage Dinky Supertoys MIB WW II Berliet Tank Transporter No. 890 Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
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1 18 HOT WHEELS ELITE FERRARI 250 CALIFORNIA SWB FERRIS BUELLER RED NEW RARE Loss Prevention
CLEARANCE SALE - Mercedes Benz Drake 2x8 Dolly & 4x8 Trailer -MAMMOET AUSTRALIA Chief protector: Inside the business of loss prevention
Security camera in store
Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
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Engaging consumers in a channel-less world
 
Frontiart 1 18 Koenigsegg Agera RS Burgundy Red World Record Car BBR MR Anthropologie model wearing bandana and colorful shirt
Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
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R.Riveter: Empowering military spouses
 
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
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Vintage Corgi Toys Major MIB Bedford Mobilgas Petrol Tank Mobil No.1110 How tech is evolving the customer experience at HSN, QVC and Zulily
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CMC 1 18 Jaguar C-Type, 24H Frankreich 1953,LIMITED EDITION ITEM M-194 Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
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NRF SmartBrief

Always be the first to know about the latest retail news. Sign up for NRF SmartBrief — a free daily newsletter filled with the day's top retail news and industry information.

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Protecting consumer privacy is a job for Congress, not the states
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Piecemeal legislative approach from states is full of flaws and unintended consequences.
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As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
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Addison Bay experiments with pop-ups to grow its customer base
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CEO Marguerite Adzick wanted to develop a one-stop space where activewear went beyond just the time spent at the gym.
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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Read the latest from STORES Magazine

BBR Ferrari J50 50th Anniversary ferrari Japan with showcase 1 18 LE550 P1815V May 8, 2019
Mobile hotels now checking in
Vtech Toot Friends Pirate Ship Boat Treasure Island Kingdom Interactive Kids 1+ May 6, 2019
Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
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Learning Resources Alphabet Soup Sorters Educational Toy NEW
Clementoni Jurassic World 3-in1 Jurassic Kit - 19062 - NEW May 1, 2019
Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
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April 29, 2019
Talbots modernizes planning processes
JOHN ADAMS HOT WIRES ELECTRONIC KIT EDUCATIONAL SCIENCE TOY
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25x Pieces Egg Shakers Percussion Musical Maracas Rattle Set 5 Various Colours Retail’s next generation of talent
Vtech Baby – Toot Toot Friends

NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.