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a family is shown in the kitchen after grocery shopping

Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

Mom with daughter playing in tent indoors

NRF’s podcast: Retail Gets Real

Maileg Mega Maxi Girl Giraffe (89cm)
Practicing cyber resiliency in the digital age
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Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
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Building communities in and out of the store
Steiff Vintage soft toy Brown Resi Cow Standing 072801 Loose Free Postage UK. Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
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10 Personalised Henry Ltd Teddy Bears Promotional Logo Text Photo Printing Bulk Loss Prevention
Jellycat Small Merryday Giraffe Comforter Soft Toy Plush Beige Brows Retired Chief protector: Inside the business of loss prevention
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Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
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Engaging consumers in a channel-less world
SALE NEW Ginger Cat From Talking Friends 10 Soft Toy Plush NEW. hug figure Anthropologie model wearing bandana and colorful shirt
Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
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R.Riveter: Empowering military spouses
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
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Old Steiff Rare Raudi Dachshund Vintage Dog 1960s Ltd Edition Collectors Item How tech is evolving the customer experience at HSN, QVC and Zulily
New Jellycat Soft Toy Safari Animal Carnival Camel Soft Toy Plush rare retired
Jellycat soft toy plush Medium Bashful Reindeer Soft Toy Plush Jelly3825sh Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
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2019 Plush Giraffe Toy Doll Giant Large Stuffed Animals Soft Doll kids Gift

NRF SmartBrief

Always be the first to know about the latest retail news. Sign up for NRF SmartBrief — a free daily newsletter filled with the day's top retail news and industry information.

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Latest from the blog

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Protecting consumer privacy is a job for Congress, not the states
Piecemeal legislative approach from states is full of flaws and unintended consequences.
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As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
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Addison Bay experiments with pop-ups to grow its customer base
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CEO Marguerite Adzick wanted to develop a one-stop space where activewear went beyond just the time spent at the gym.
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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Read the latest from STORES Magazine

Uk Giant huge great USA Teddy Bear Plush animal Soft stuffed Toy birthday gift May 8, 2019
Mobile hotels now checking in
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Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
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2018 Baby sitting brown white tiger leopard lion plush soft toys stuffed animals May 1, 2019
Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
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April 29, 2019
Talbots modernizes planning processes
Giant Hung Lilo & Stitch toy Stuffed Plush soft Doll Pillow Valentine gift 60cm
Big Whale Shark Toy Plush Stuffed Animal Ocean Spotted Fish Amazing Gift 150cm A woman interviews a man at the NRF Foundation Rise-Up event
NEW Carolata Giant Panda Plush Doll Real Animal Family doll Toy From JAPAN Retail’s next generation of talent

NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.